Saturday, August 8, 2020
Owner Shannon Gouch prepares to cut the ribbon surrounded by family members and members of the BELLE team.
Shop in store or online at www.shopthebelle.com
A McAdenville boutique that originated with a mother telling her teen daughter about her dreams of opening a shop has now grown to a second location with the opening of BELLE in Belmont. Shannon Gouch is the mom in the story and the founder of BELLE, which means “beauty.”
The McAdenville BELLE at 109 Main Street has been a big success since opening just over two years ago. The Belmont BELLE opened with a Chamber ribbon-cutting on Aug. 8, 2020.
A passage from Proverbs 31:15 also is part of the inspiration. Shannon thinks women want to look their best, all the while believing they are “clothed in strength and dignity.”
The Belmont BELLE will be much like the McAdenville shop, offering stylish, modest and trendy clothes for women along with handbags, jewelry, shoes and other items.
In addition to a Main Street retail presence, BELLE offers a large e-commerce selection at www.shopthebelle.com. BELLE is open Tuesday through Saturday 10-4 in McAdenville and 10-5 in Belmont. More information online or at 704.266.0857.